Posted On July 24th, 2015

When you boil it down to what our customers are really looking for - its anticipation - its suspense.  
 
It's not about trying to rush through to the event itself.  It's about savoring suspense  -  enjoying the wait.  I'm a believer that the anticipation is better than the event itself.  (at least the vacations I dream about usually tend to be that way.)

I do think A.A. Milne was the master of words when he penned this quote.

“Well," said Pooh, "what I like best," and then he had to stop and think. Because although Eating Honey was a very good thing to do, there was a moment just before you began to eat it which was better than when you were, but he didn't know what it was called.” 
― A.A. Milne, Winnie-the-Pooh

It brought me to a great page on Goodreads.  I'll share here a few of my favorites.

“The pleasure isn't in doing the thing, the pleasure is in planning it.” 

“The idea of waiting for something makes it more exciting” 
― Andy Warhol

“Never forget that anticipation is an important part of life. Work's important, family's important, but without excitement, you have nothing. You're cheating yourself if you refuse to enjoy what's coming.” 
― Nicholas Sparks, Three Weeks With My Brother

“Anticipation is sometimes more exciting than actual events.” 
― Ana Monnar

We hope that Creative Countdown can help bring more joy, more suspense.... and more anticipation to your big day.